Skip to main content

How Healthcare CRM Solutions and ZDogg are Solving the Digital Divide for Providers

The healthcare industry is going through a significant transition, mostly, induced by HIT changes and system reform; in the process of these disruptive changes, thought leadership is trying to strategically develop a plan of action for reaching interoperability.

Interoperability is part of the holistic solution, as it works to connect patients with providers and share EHR clinical data with them and referrals. Let's discuss this topic more by examining how healthcare CRM solutions and ZDogg are solving the digital divide between providers and patients.

Defining the Digital Divide

This is a term that emerged most prominently after the “meaningful use” of EMRs became a requirement for providers on January 1, 2014. Since then, cloud and mobile computing technologies have also played a large part in the digital divide equation – mostly, trying to solve pain points with healthcare enterprise systems.

To learn more, let's look at two different articles written about a year apart from each other. The first is one from HiMSS, called: “Leveraging Digital Strategies to Address Health Disparities Part 2: Navigate the Digital Divide”, written on November 30, 2015 by Lygeia Ricciardi, which explains:

"...the overall proportion of Americans using health IT (defined as texting or emailing healthcare providers, using health apps, and accessing online test results) has been increasing for the last several years, though it's still under 50%...people who use health IT most are the wealthiest and most highly-educated. African Americans and Hispanics use it the least, while Whites and Asians use it the most."

Then we learn from a more recent article found on Healthcare IT News, called: “Healthcare's digital divide is getting bigger and other bad news from Black Book”, written on January 4, 2017 by Bernie Monegain,

"In spite of all the newest and greatest technology available to nurses, doctors, and hospital systems – and consumers – across the country, the digital divide is not only stubborn but it's also growing wider.

...Fifty-seven percent of consumers with access to hospital, physician or ancillary provider's technology in 2016 indicated being skeptical of the overall benefits of technology such as patient portals, mobile apps and electronic health records."

These articles show some of the challenges providers are experiencing when trying to integrate digital technology into their patient engagement strategies.

Providers, health plans, and vendors are all working toward streamlining care processes for providers and patients using innovative technologies; in the process of this development, they're discovering the digital divide issues creating gaps in patient engagement and daily workflows.

ZDoggMD's Perspective

Speaking of putting a finger on the pulse of providers, an article found on Tech Target, called: “One doc's journey to Health 3.0, the healthcare of the future”, written in 2016 by Kristen Lee, does just this by interviewing an outspoken doctor Zubin Damania, a.k.a. ZDogg, as he explains:

"' We're in this sort of weird limbo where the technology is expected to do the heavy lifting, but we haven't really transitioned...The human's gone.'

...Furthermore, he thinks physicians and patients have become commodities, and EHRs are a disaster and none of them talk to each other, he said.

...Damania's way of thinking about health IT is also reflected in his alternate persona, ZDogg. Damania takes mostly well-known songs from all genres of music and parodies them, re-writing the lyrics to reflect his opinions on a certain issue within health IT. The videos accompanying the songs are humorous and over the top."

Although ZDogg's perspective doesn't exactly pinpoint (or even mention) how healthcare CRM solutions are solving the digital divide, his humorous and honest approach are helping thought leadership get to the root problem. Also, his humorous assessment of the digital divide gives us an honest pulse of the providers themselves.

Here's ZDoggMD in action with his hit song "EHR State of Mind":

Mobile Solutions

An emerging theme from thought leadership is for providers to balance using technology with meaningful personal connections for effective patient engagement.

What this means in layman's terms is reaching patients where they're at and facilitating care processes through mobile solutions. At least, this is one of the most promising ways healthcare CRM solutions are helping to close the digital divide.

By harnessing the power of the cloud and mobile computing technology, providers can offer their patients a way to navigate and facilitate the entire care journey through their smartphones or mobile devices. In other words, a native mobile app, from the provider's healthcare CRM software, can streamline administrative and care functions with real-time automation and comprehensive functionality.

This may sound like another empty promise from technology, yet adopting a mobile-first strategy to improve patient engagement and close the digital divide makes plenty of sense, especially, considering we're living increasingly in a mobile-first world.

Healthcare CRM software with a native mobile app is only part of the overall solution to close the digital divide, yet it's a positive step that even ZDoggMD would likely approve of.


Popular posts from this blog

I will always stand for America

The united states of America is my home, it is where I have my citizenship in the State of Oregon. I left the unites states lower case because that is how it used to be before the federal government became more important than the states that formed it.  There are many reasons to want to leave America, yet the reasons not to are stronger. This is my country too, along with every other citizen. The difference between me and many other citizens is I love the good part about America, the essence of what it is.  Many citizens hate America and are working very hard to change it into something else; what they don’t realize is America is special because of those things they are trying to destroy.  Regardless of the haters, many people like myself still love this country, for what it is at its heart. We don’t want to change it into something that has proven to not work, we want to appreciate and enjoy it for what it is.  With all the wokeness, I’ve struggled to love America, as my perception of

A Guide to Winter Fishing on the Oregon Coast

When it comes to finding the perfect winter fishing destination, the Oregon Coast won't leave anglers disappointed. The mild weather coupled with an abundance of fishing locations and fish make Oregon's coastline a perfect place for winter fishing adventures. What's the Weather like on the Oregon Coast in Winter? The average temperatures in the winter on the Oregon Coast are around: high 51° F and low 42° F . Other weather factors include high wind gusts up to 80 mph and the bulk of the annual rainfall of 75" coming down from October to May. Basically, the wintertime weather on the Oregon Coast is rugged enough to filter out the fair weather visitors, yet mild enough to welcome anglers looking for some of the best fishing in the world without the crowds. Types of Fish to Catch and Where Weather is mostly a secondary consideration for anglers visiting the Oregon Coast; their first consideration focuses on the types of fish there are to catch. I

The Information Machine vs. the Creative Thinker

The AI-curated online world has created a new breed, yet some hold on to their creative uniqueness despite the pervasive trend. The stormtrooper gazes at the flower wondering with awe at the natural creativity found within it. The internet is conditioning human thought and behavior and creating information machines among us. These are humans who have given over to the influences of the hive mind.  The hive mind is the personification of the internet and the big data brain behind its user-friendly interfaces. The hive mind is the holistic sum of the digital age and the internet of things (IoT). On the other side of the human spectrum is the Luddite creative thinker who is detached from the influences of the hive mind, even though part of it in some measure.  The most important aspect of the creative thinker is they are not led by the influences of the hive mind, at least not overtly and consciously.  The information machine-human is keen to know the secrets of the hive mind; they obsess

NewsBreak vs. Medium/30-day Comparison

February was the first month for me being monetized at NewsBreak and the second month for Medium. The results are in and they are drastically different. In this article, I’ll share the details and some thoughts about them. To make this easier with how both of these writing sites show stats, let’s compare the stats from Feb. 4 to March 4, or the last 30 days. NewsBreak Articles: 20 Views: 60k Likes: 1,104 Money made: $440 Medium Articles: 14 Views: 1,734 Claps: 124 Money made: $10.75 ----------------- Although my Medium account goes back to August 2018, I’ve only started seriously writing there since early Dec. 2022 (three months ago). I started writing at NewsBreak in late Dec. 2022. Here are some stats on my overall efforts at these platforms: NewsBreak Followers: 803 Articles: 44 Medium Followers: 417 Articles: 69 -------------- While I’m grateful for any money made on both platforms, the difference is fairly drastic. NewsBreak is a place where you can actually make decent money for